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Essentials of management information systems / / Kenneth C. Laudon, Jane P. Laudon
| Essentials of management information systems / / Kenneth C. Laudon, Jane P. Laudon |
| Autore | Laudon Kenneth C. <1944-> |
| Edizione | [Eleventh edition, Global edition.] |
| Pubbl/distr/stampa | Harlow, England : , : Pearson, , 2015 |
| Descrizione fisica | 1 online resource (504 pages) : illustrations (some color), tables |
| Disciplina | 658.4/038011 |
| Collana | Always Learning |
| Soggetto topico | Management information systems |
| ISBN | 1-292-07501-5 |
| Formato | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
Cover -- Title Page -- Complete Contents -- I Information Systems in the Digital Age -- 1 Business Information Systems in Your Career -- Chapter-Opening Case:Rugby Football Union Tries Big Data -- 1.1 The Role of Information Systems in Business Today -- How Information Systems Are Transforming Business -- What's New in Management Information Systems? -- Interactive Session: People Meet the New Mobile Workers -- Globalization Challenges and Opportunities: A Flattened World -- Business Drivers of Information Systems -- 1.2 Perspectives on Information Systems and Information Technology -- What Is an Information System? -- It Isn't Simply Technology: The Role of People and Organizations -- Dimensions of Information Systems -- 1.3 Understanding Information Systems: A Business Problem-Solving Approach -- The Problem-Solving Approach -- Interactive Session: Technology UPS Competes Globally with Information Technology -- A Model of the Problem-Solving Process -- The Role of Critical Thinking in Problem Solving -- The Connection Between Business Objectives,Problems, and Solutions -- 1.4 Information Systemsand Your Career -- How Information Systems Will Affect Business Careers -- Information Systems and Your Career: Wrap-Up -- How This Book Prepares You For the Future -- Review Summary -- Key Terms -- Review Questions -- Discussion Questions -- Hands-On MIS Projects -- Management Decision Problems -- Improving Decision Making: Using Databases to Analyze Sales Trends -- Improving Decision Making: Using the Internet to Locate Jobs Requiring Information Systems Knowledge -- Collaboration and Teamwork Project -- Business Problem-Solving Case A New Look at Electronic Medical Records -- 2 Global E-business and Collaboration -- Chapter-Opening Case:Social Networking Takes Off at Kluwer -- 2.1 Components of a Business.
Organizing a Business: Basic Business Functions -- Business Processes -- Managing a Business and Firm Hierarchies -- The Business Environment -- The Role of Information Systems in a Business -- 2.2 Types of Business Information Systems -- Systems for Different Management Groups -- Interactive Session: Organizations Vail Ski Resorts Goes High-Tech for High Touch -- Interactive Session: People Piloting Procter and Gamblefrom Decision Cockpits -- Systems for Linking the Enterprise -- E-Business, E-Commerce,and E-Government -- 2.3 Systems for Collaboration and Social Business -- What Is Collaboration? -- What Is Social Business? -- Business Benefits of Collaboration and Social Business -- Building a Collaborative Culture and Business Processes -- Tools and Technologies for Collaboration and Social Business -- 2.4 The Information Systems Function in Business -- The Information Systems Department -- Information Systems Services -- Review Summary -- Key Terms -- Review Questions -- Discussion Questions -- Hands-On MIS Projects -- Management Decision Problems -- Improving Decision Making: Using a Spreadsheet to Select Suppliers -- Achieving Operational Excellence: Using Internet Software to Plan Efficient Transportation Routes -- Collaboration and Teamwork Project -- Business Problem-Solving Case Modernization of NTUC Income -- 3 Achieving Competitive Advantage with Information Systems -- Chapter-Opening Case:Grupo Modelo: Competing on Processes -- 3.1 Using Information Systems to Achieve Competitive Advantage -- Porter's Competitive Forces Model -- Information System Strategies for Dealing with Competitive Forces -- The Internet's Impact on Competitive Advantage -- The Business Value Chain Model -- Interactive Session: Technology Auto Makers Become Software Companies -- Synergies, Core Competencies, and Network-Based Strategies. Disruptive Technologies: Riding the Wave -- 3.2 Competing on a Global Scale -- The Internet and Globalization -- Global Business and System Strategies -- Global System Configuration -- 3.3 Competing on Quality and Design -- What Is Quality? -- How Information Systems Improve Quality -- 3.4 Competing on Business Processes -- What is Business Process Management? -- Interactive Session:Organizations New Systems and Business Processes Put MoneyGram "On the Money" -- Review Summary -- Key Terms -- Review Questions -- Discussion Questions -- Hands-On MIS Projects -- Management Decision Problems -- Improving Decision Making: Using a Database to Clarify Business Strategy -- Improving Decision Making: Using Web Tools to Configure and Price an Automobile -- Collaboration and Teamwork Project -- Business Problem-Solving Case Can This Bookstore Be Saved? -- 4 Ethical and Social Issues in Information Systems -- Chapter-Opening Case:Content Pirates Sail the Web -- 4.1 Understanding Ethical and Social Issues Related to Systems -- A Model for Thinking About Ethical, Social, and Political Issues -- Five Moral Dimensions of the Information Age -- Key Technology Trends That Raise Ethical Issues -- 4.2 Ethics in an Information Society -- Basic Concepts: Responsibility, Accountability, and Liability -- Ethical Analysis -- Candidate Ethical Principles -- Professional Codes of Conduct -- Some Real-World Ethical Dilemmas -- 4.3 The Moral Dimensions of Information Systems -- Information Rights: Privacy and Freedom in the Internet Age -- Interactive Session: Technology Big Data Gets Personal: Behavioral Targeting -- Property Rights:Intellectual Property -- Accountability,Liability, and Control -- System Quality: Data Quality and System Errors -- Quality of Life: Equity,Access, and Boundaries -- Interactive Session: Organizations Wasting Time: The New Digital Divide. Review Summary -- Key Terms -- Review Questions -- Discussion Questions -- Hands-On MIS Projects -- Management Decision Problems -- Achieving Operational Excellence: Creating a Simple Blog -- Improving Decision Making: Using Internet Newsgroups for Online Market Research -- Collaboration and Teamwork Project -- Business Problem-Solving Case Facebook: It's About the Money -- II Information Technology Infrastructure -- 5 IT Infrastructure:Hardware and Software -- Chapter-Opening Case:Portugal Telecom Offers IT Infrastructure For Sale -- 5.1 IT Infrastructure:Computer Hardware -- Infrastructure Components -- Types of Computers -- Storage, Input, and Output Technology -- Contemporary Hardware Trends -- Interactive Session: Technology The Greening of the Data Center -- 5.2 IT Infrastructure: Computer Software -- Operating System Software -- Application Software and Desktop Productivity Tools -- HTML and HTML5 -- Web Services -- SoftwareTrends -- 5.3 Managing Hardware and Software Technology -- Capacity Planning and Scalability -- Total Cost of Ownership (TCO) of Technology Assets -- Using Technology Service Providers -- Managing Mobile Platforms -- Interactive Session: People The Pleasures and Pitfalls of BYOD -- Managing Software Localization for Global Business -- Review Summary -- Key Terms -- Review Questions -- Discussion Questions -- Hands-On MIS Projects -- Management Decision Problems -- Improving Decision Making: Using a Spreadsheet to Evaluate Hardware and Software Options -- Improving Decision Making: Using Web Research to Budget for a Sales Conference -- Collaboration and Teamwork Project -- Business Problem-Solving Case Is It Time for Cloud Computing? -- 6 Foundations of Business Intelligence:Databases and Information Management -- Chapter-Opening Case:BAE Systems -- 6.1 The Database Approach to Data Management -- Entities and Attributes. Organizing Data in a Relational Database -- Establishing Relationships -- 6.2 Database Management Systems -- Operations of a Relational DBMS -- Capabilities of Database Management Systems -- Non-Relational Databases and Databases in the Cloud -- 6.3 Using Databases to Improve Business Performance and Decision Making -- The Challenge of Big Data -- Business Intelligence Infrastructure -- Analytical Tools: Relationships,Patterns, Trends -- Interactive Session: Organizations Business Intelligence Helps the Cincinnati Zoo Know Its Customers -- Databases and the Web -- 6.4 Managing Data Resources -- Establishing an Information Policy -- Ensuring Data Quality -- Review Summary -- Interactive Session: People American Water Keeps Data Flowing -- Key Terms -- Review Questions -- Discussion Questions -- Hands-On MIS Projects -- Management Decision Problems -- Achieving Operational Excellence: Building a Relational Database for Inventory Management -- Improving Decision Making: Searching Online Databases For Overseas Business Resources -- Collaboration and Teamwork Project -- Business Problem-Solving Case Does Big Data Bring Big Rewards? -- 7 Telecommunications, the Internet, and Wireless Technology -- Chapter-Opening Case:RFID and Wireless Technology Speed Up Production at Continental Tires -- 7.1 Telecommunications and Networking in Today's Business World -- Networking and Communication Trends -- What is a Computer Network? -- Key Digital Networking Technologies -- 7.2 Communications Networks -- Signals: Digital vs. Analog -- Types of Networks -- Transmission Media and Transmission Speed -- 7.3 The Global Internet -- What Is the Internet? -- Internet Addressing and Architecture -- Interactive Session: OrganizationsThe Battle over Net Neutrality -- Internet Services and Communication Tools. Interactive Session: People Monitoring Employees on Networks: Unethical or Good Business?. |
| Record Nr. | UNINA-9910154800803321 |
Laudon Kenneth C. <1944->
|
||
| Harlow, England : , : Pearson, , 2015 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Essentials of Management Information Systems / / Kenneth C. Laudon, Jane P. Laudon
| Essentials of Management Information Systems / / Kenneth C. Laudon, Jane P. Laudon |
| Autore | Laudon Kenneth C. <1944-> |
| Edizione | [Twelfth, Global edition.] |
| Pubbl/distr/stampa | Boston : , : Pearson, , [2015] |
| Descrizione fisica | 1 online resource (522 pages) : illustrations |
| Disciplina | 658.4038011 |
| Collana | Always Learning |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
Cover -- Essentials of Management Information Systems -- Copyright -- About the Authors -- Brief Contents -- Complete Contents -- Preface -- I. Information Systems in the Digital Age -- 1. Business Information Systems in Your Career -- Chapter-Opening Case: Rugby Football Union Tries Big Data -- Why are information systems so essential for running and managing a business today? -- How Information Systems are Transforming Business -- What's New in Management Information Systems? -- Globalization Challenges and Opportunities: A Flattened World -- Interactive Session: People The Mobile Pocket Office -- Business Drivers of Information Systems -- What exactly is an information system? How does it work? What are its people, organizational, and technology components? -- What Is an Information System? -- It Isn't Simply Technology: The Role of People and Organizations -- Dimensions of Information Systems -- Interactive Session: Technology UPS Competes Globally with Information Technology -- How will a four-step method for business problem solving help you solve information system-related problems? -- The Problem-Solving Approach -- A Model of the Problem-Solving Process -- The Role of Critical Thinking in Problem Solving -- The Connections Among Business Objectives, Problems, and Solutions -- How will information systems affect business careers, and what information systems skills and knowledge are essential? -- How Information Systems Will Affect Business Careers -- Information Systems and Your Career: Wrap-Up -- How This Book Prepares You For the Future -- Review Summary -- Key Terms -- Review Questions -- Discussion Questions -- Hands-On MIS Projects -- Management Decision Problems -- Improving Decision Making: Using Databases to Analyze Sales Trends.
Improving Decision Making: Using the Internet to Locate Jobs Requiring Information Systems Knowledge -- Collaboration and Teamwork Project -- Business Problem-Solving Case Mashaweer: On-demand Personal Services in the Gulf -- 2. Global E-Business and Collaboration -- Chapter-Opening Case: Social Business at BASF -- What major features of a business are important for understanding the role of information systems? -- Organizing a Business: Basic Business Functions -- Business Processes -- Managing a Business and Firm Hierarchies -- The Role of Information Systems in a Business -- How do systems serve different management groups in a business and how do systems that link the enterprise improve organizational performance? -- Systems for Different Management Groups -- Systems for Linking the Enterprise -- Interactive Session: Organizations Schiphol International Hub To Become Faultless: Truth or Dare? -- E-Business, E-Commerce, and E-Government -- Why are systems for collaboration and social business so important and what technologies do they use? -- What Is Collaboration? -- What Is Social Business? -- Business Benefits of Collaboration and Social Business -- Building a Collaborative Culture and Business Processes -- Tools and Technologies for Collaboration and Social Business -- Interactive Session: People Is Social Business Working Out? -- What is the role of the information systems function in a business? -- The Information Systems Department -- Information Systems Services -- Review Summary -- Key Terms -- Review Questions -- Discussion Questions -- Hands-On MIS Projects -- Management Decision Problems -- Improving Decision Making: Using a Spreadsheet to Select Suppliers -- Achieving Operational Excellence: Using Internet Software to Plan Efficient Transportation Routes -- Collaboration and Teamwork Project. Business Problem-Solving Case Modernization of NTUC Income -- 3. Achieving Competitive Advantage with Information Systems -- Chapter-Opening Case: Should T.J. Maxx Sell Online? -- How do Porter's competitive forces model, the value chain model, synergies, core competencies, and network-based strategies help companies use information systems for competitive advantage? -- Porter's Competitive Forces Model -- Information System Strategies for Dealing with Competitive Forces -- Interactive Session: Technology Automakers Become Software Companies -- The Internet's Impact on Competitive Advantage -- The Business Value Chain Model -- Synergies, Core Competencies, and Network-Based Strategies -- Disruptive Technologies: Riding the Wave -- How do information systems help businesses compete globally? -- The Internet and Globalization -- Global Business and System Strategies -- Global System Configuration -- How do information systems help businesses compete using quality and design? -- What Is Quality? -- How Information Systems Improve Quality -- What is the role of business process management (BPM) in enhancing competitiveness? -- What is Business Process Management? -- Interactive Session: People Identifying Market Niches in the Age of Big Data -- Review Summary -- Key Terms -- Review Questions -- Discussion Questions -- Hands-On MIS Projects -- Management Decision Problems -- Improving Decision Making: Using a Database to Clarify Business Strategy -- Improving Decision Making: Using Web Tools to Confi gure and Price an Automobile -- Collaboration and Teamwork Project -- Business Problem-Solving Case Will Technology Save Sears? -- 4. Ethical and Social Issues in Information Systems -- Chapter-Opening Case: Content Pirates Sail the Web -- What ethical, social, and political issues are raised by information systems?. A Model for Thinking About Ethical, Social, and Political Issues -- Five Moral Dimensions of the Information Age -- Key Technology Trends That Raise Ethical Issues -- What specific principles for conduct can be used to guide ethical decisions? -- Basic Concepts: Responsibility, Accountability, and Liability -- Interactive Session: People Monitoring in the Workplace -- Ethical Analysis -- Candidate Ethical Principles -- Professional Codes of Conduct -- Some Real-World Ethical Dilemmas -- Why do contemporary information systems technology and the Internet pose challenges to the protection of individual privacy and intellectual property? -- Information Rights: Privacy and Freedom in the Internet Age -- Property Rights: Intellectual Property -- How have information systems affected laws for establishing accountability and liability and the quality of everyday life? -- Computer-Related Liability Problems -- System Quality: Data Quality and System Errors -- Quality of Life: Equity, Access, and Boundaries -- Health Risks: RSI, CVS, and Cognitive Decline -- Interactive Session: Technology Big Data Gets Personal: Behavioral Targeting -- Review Summary -- Key Terms -- Review Questions -- Discussion Questions -- Hands-On MIS Projects -- Management Decision Problems -- Operational Excellence: Creating a Simple Blo -- Improving Decision Making: Analyzing Web Browser Privacy -- Collaboration and Teamwork Project -- Business Problem-Solving Case Facebook Privacy: What Privacy? -- II. Information Technology Infrastructure -- 5. IT Infrastructure: Hardware and Software -- Chapter-Opening Case: Toyota Motor Europe Reaches for the Cloud -- What are the components of IT infrastructure? -- Infrastructure Components -- What are the major computer hardware, data storage, input, and output technologies used in business and the major hardware trends? -- Types of Computers. Storage, Input, and Output Technology -- Contemporary Hardware Trends -- Interactive Session: Technology The Greening of the Data Center -- Interactive Session: Organizations Cloud Computing Is the Future -- What are the major types of computer software used in business and the major software trends? -- Operating System Software -- Application Software and Desktop Productivity Tools -- HTML and HTML5 -- Web Services -- Software Trends -- What are the principal issues in managing hardware and software technology? -- Capacity Planning and Scalability -- Total Cost of Ownership (TCO) of Technology Assets -- Using Technology Service Providers -- Managing Mobile Platforms -- Managing Software Localization for Global Business -- Review Summary -- Key Terms -- Review Questions -- Discussion Questions -- Hands-On MIS Projects -- Management Decision Problems -- Improving Decision Making: Using a Spreadsheet to Evaluate Hardware and Software Options -- Improving Decision Making: Using Web Research to Budget for a Sales Conference -- Collaboration and Teamwork Project -- Business Problem-Solving Case The Risks and Benefi ts of BYOD -- 6. Foundations of Business Intelligence: Databases and Information Management -- Chapter-Opening Case: BAE Systems -- What is a database and how does a relational database organize data? -- Entities and Attributes -- Organizing Data in a Relational Database -- Establishing Relationships -- What are the principles of a database management system? -- Operations of a Relational DBMS -- Capabilities of Database Management Systems -- Nonrelational Databases and Databases in the Cloud -- What are the principal tools and technologies for accessing information from databases to improve business performance and decision making? -- The Challenge of Big Data -- Business Intelligence Infrastructure. Interactive Session: People American Water Keeps Data Flowing. |
| Record Nr. | UNINA-9910154941903321 |
|
Laudon Kenneth C. <1944->
|
||
| Boston : , : Pearson, , [2015] | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Management information systems : managing the digital firm / / Kenneth C. Laudon, New York University, Jane P. Laudon, Azimuth Information Systems
| Management information systems : managing the digital firm / / Kenneth C. Laudon, New York University, Jane P. Laudon, Azimuth Information Systems |
| Autore | Laudon Kenneth C. <1944-> |
| Edizione | [Fourteenth edition, Global edition.] |
| Pubbl/distr/stampa | Boston, [Massachusetts] : , : Pearson, , 2016 |
| Descrizione fisica | 1 online resource (675 pages) : illustrations (some color) |
| Disciplina | 658.501 |
| Soggetto topico | Management information systems |
| ISBN | 1-292-09401-X |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
Cover -- Title Page -- Copyright Page -- About the Authors -- Complete Contents -- Part One: Organizations, Management, and the Networked Enterprise -- Chapter 1 Information Systems in Global Business Today -- Opening Case: Rugby Football Union Tries Big Data -- 1.1 How are information systems transforming business, and why are they so essential for running and managing a business today? -- Interactive Session: Management Meet the New Mobile Workers -- 1.2 What is an information system? How does it work? What are its management, organization, and technology components and why are complementary assets essential for ensuring that information systems provide genuine value for an organization? -- Interactive Session: Technology UPS Competes Globally with Information Technology -- 1.3 What academic disciplines are used to study information systems and how does each contribute to an understanding of information systems? -- Review Summary -- Key Terms -- Review Questions -- Discussion Questions -- Hands-On MIS Projects -- Collaboration and Teamwork: -- Case Study: Mashaweer: Online Personal Services in the Gulf -- References -- Chapter 2 Global E-Business and Collaboration -- Opening Case: Social Business at BASF -- 2.1 What are business processes? How are they related to information systems? -- 2.2 How do systems serve the different management groups in a business and how do systems that link the enterprise improve organizational performance? -- Interactive Session: Technology Schiphol International Hub to Become Faultless: Truth or Dare? -- 2.3 Why are systems for collaboration and social business so important and what technologies do they use? -- Interactive Session: Management Is Social Business Working Out? -- 2.4 What is the role of the information systems function in a business? -- Review Summary -- Key Terms -- Review Questions.
Discussion Questions -- Hands-On MIS Projects -- Collaboration and Teamwork: -- Case Study: Modernization of NTUC Income -- References -- Chapter 3 Information Systems, Organizations, and Strategy -- Opening Case: Grupo Modelo: Competing On Processes -- 3.1 Which features of organizations do managers need to know about to build and use information systems successfully? -- 3.2 What is the impact of information systems on organizations? -- 3.3 How do Porter's competitive forces model, the value chain model, synergies, core competencies, and network economics help companies develop competitive strategies using information systems? -- Interactive Session: Technology Automakers Become Software Companies -- Interactive Session: Organizations Identifying Market Niches in the Age of Big Data -- 3.4 What are the challenges posed by strategic information systems and how should they be addressed? -- Review Summary -- Key Terms -- Review Questions -- Discussion Questions -- Hands-On MIS Projects -- Collaboration and Teamwork: -- Case Study: Can This Bookstore Be Saved? -- References -- Chapter 4 Ethical and Social Issues in Information Systems -- Opening Case: Content Pirates Sail the Web -- 4.1 What ethical, social, and political issues are raised by information systems? -- 4.2 What specific principles for conduct can be used to guide ethical decisions? -- Interactive Session: Management Monitoring in the Workplace -- 4.3 Why do contemporary information systems technology and the Internet pose challenges to the protection of individual privacy and intellectual property? -- Interactive Session: Technology Big Data Gets Personal: Behavioral Targeting -- 4.4 How have information systems affected laws for establishing accountability, liability, and the quality of everyday life? -- Review Summary -- Key Terms -- Review Questions -- Discussion Questions. Hands-On MIS Projects -- Collaboration and Teamwork: -- Case Study: Facebook Privacy: There Is No Privacy -- References -- Part Two: Information Technology Infrastructure -- Chapter 5 IT Infrastructure and Emerging Technologies -- Opening Case: Toyota Motor Europe Manages with the Cloud -- 5.1 What is IT infrastructure and what are the stages and drivers of IT infrastructure evolution? -- 5.2 What are the components of IT infrastructure? -- 5.3 What are the current trends in computer hardware platforms? -- Interactive Session: Technology The Greening of the Data Center -- Interactive Session: Organizations Is It Time for Cloud Computing? -- 5.4 What are the current trends in computer software platforms? -- 5.5 What are the challenges of managing IT infrastructure and management solutions? -- Review Summary -- Key Terms -- Review Questions -- Discussion Questions -- Hands-On MIS Projects -- Collaboration and Teamwork: -- Case Study: The Pleasures and Pitfalls of BYOD -- References -- Chapter 6 Foundations of Business Intelligence: Databases and Information Management -- Opening Case: BAE Systems -- 6.1 What are the problems of managing data resources in a traditional file environment? -- 6.2 What are the major capabilities of database management systems (DBMS) and why is a relational DBMS so powerful? -- 6.3 What are the principal tools and technologies for accessing information from databases to improve business performance and decision making? -- Interactive Session: Technology Driving ARI Fleet Management with Real-Time Analytics -- 6.4 Why are information policy, data administration, and data quality assurance essential for managing the firm's data resources? -- Interactive Session: Management American Water Keeps Data Flowing -- Review Summary -- Key Terms -- Review Questions -- Discussion Questions -- Hands-On MIS Projects. Collaboration and Teamwork: -- Case Study: Lego: Embracing Change by Combining BI with a Flexible Information System -- References -- Chapter 7 Telecommunications, the Internet, and Wireless Technology -- Opening Case: RFID and Wireless Technology Speed Up Production at Continental Tires -- 7.1 What are the principal components of telecommunications networks and key networking technologies? -- 7.2 What are the different types of networks? -- 7.3 How do the Internet and Internet technology work and how do they support communication and e-business? -- Interactive Session: Organizations The Battle over Net Neutrality -- Interactive Session: Management Monitoring Employees on Networks: Unethical or Good Business? -- 7.4 What are the principal technologies and standards for wireless networking, communication, and Internet access? -- Review Summary -- Key Terms -- Review Questions -- Discussion Questions -- Hands-On MIS Projects -- Collaboration and Teamwork: -- Case Study: RFID Propels the Angkasa Library Management System -- References -- Chapter 8 Securing Information Systems -- Opening Case: "MiniDuke" Exposes EU Cybersecurity Gaps -- 8.1 Why are information systems vulnerable to destruction, error, and abuse? -- Interactive Session: Management Stuxnet and the Changing Face of Cyberwarfare -- 8.2 What is the business value of security and control? -- 8.3 What are the components of an organizational framework for security and control? -- 8.4 What are the most important tools and technologies for safeguarding information resources? -- Interactive Session: Technology MWEB Business: Hacked -- Review Summary -- Key Terms -- Review Questions -- Discussion Questions -- Hands-On MIS Projects -- Collaboration and Teamwork: -- Case Study: Information Security Threats and Policies in Europe -- References -- Part Three: Key System Applications for the Digital Age. Chapter 9 Achieving Operational Excellence and Customer Intimacy: Enterprise Applications -- Opening Case: Statoil Fuel and Retail Competes Using Enterprise Systems -- 9.1 How do enterprise systems help businesses achieve operational excellence? -- 9.2 How do supply chain management systems coordinate planning, production, and logistics with suppliers? -- Interactive Session: Management DP World Takes Port Management to the Next Level with RFID -- 9.3 How do customer relationship management systems help firms achieve customer intimacy? -- 9.4 What are the challenges posed by enterprise applications and how are enterprise applications taking advantage of new technologies? -- Interactive Session: Organizations Customer Relationship Management Heads to the Cloud -- Review Summary -- Key Terms -- Review Questions -- Discussion Questions -- Hands-On MIS Projects -- Collaboration and Teamwork: -- Case Study: WIM Industries: From MRP to ERP -- References -- Chapter 10 E-Commerce: Digital Markets, Digital Goods -- Opening Case: Otto Group: Profits From Prediction -- 10.1 What are the unique features of e-commerce, digital markets, and digital goods? -- 10.2 What are the principal e-commerce business and revenue models? -- 10.3 How has e-commerce transformed marketing? -- Interactive Session: Organizations Can Pandora Succeed with Freemium? -- 10.4 How has e-commerce affected business-to-business transactions? -- 10.5 What is the role of m-commerce in business and what are the most important m-commerce applications? -- Interactive Session: Technology Will Mobile Technology Put Orbitz in the Lead? -- 10.6 What issues must be addressed when building an e-commerce presence? -- Review Summary -- Key Terms -- Review Questions -- Discussion Questions -- Hands-On MIS Projects -- Collaboration and Teamwork: -- Case Study: To Pay or Not to Pay: Zagat's Dilemma. References. |
| Record Nr. | UNINA-9910154953603321 |
|
Laudon Kenneth C. <1944->
|
||
| Boston, [Massachusetts] : , : Pearson, , 2016 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||